WW’s 2026 420 Guide
The WW 420 Guide is a highly anticipated special advertorial package produced, designed, and published by Willamette Week.
The guide appears in two print issues (4/8 and 4/15) and also publishes online at wweek.com on 4/6, with three weeks of promotion across WW’s print, social, and newsletter channels.
A $750 listing includes placement in both print advertorials, the online advertorial, and inclusion in a special 420-exclusive newsletter. Multiple listings allowed.
DEADLINE TO PARTICIPATE: MARCH 27TH, 2026
PSST. Did you participate in WW’s 2025 Best in Weed Week? Get 20% off your 420 Guide listings.
Want to be part of WW’s 2026 420 Guide? Just email your AE or advertising@wweek.com
2026 Cannabis Double Up Offer
Offer applies to any cannabis businesses who participate in WW’s 2026 420 Guide.
Double your print ad space in WW’s weekly paper - 25,000 copies go into circulation at 800+ drop locations around the Portland-metro area every Wednesday. Get in front of our hyper-local, hyper-engaged audience with a weekly presence in our paper.
The PRINT double up offer:
Purchase a 4x print contract in 2026, get into 8 issues.
Purchase a 7x print contract in 2026, get into 14 issues.
Purchase a 10x print contract in 2026, get into 20 issues.
The DIGITAL double up offer:
Purchase a 4x print contract, get 160,000 impressions on wweek.com
Purchase a 7x print contract, get 280,000 impressions on wweek.com
Purchase a 10x print contract, get 400,000 impressions on wweek.com